Wednesday, October 28, 2009

Always Keep Them Surprised!

We are working with one of our clients on a major re-launch of their system of web sites (actually 5 different sites supporting each other). Over the past couple of years we have developed a strong sense of trust and respect for each other.

In large projects like this, sound business practice is to not find yourself in the erroneous belief that whatever the client asks for you perform the work for free. “Out of spec” merits engineering change orders. But you can also fall into the trap of “nickel and diming” the client to death. Balancing these two extremes is important but at times difficult. The more we respect our clients and they respect the studios, the easier it is to find the right balance. Both each have to be fair – and in today’s economy fairness often times goes out the window.

With all this said the done, we at the studio constantly remind ourselves that our success has been and will continue to be built on “always striving to exceed client expectation”. This mantra can be heard in the truly successful studios and agencies

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